The Executive Directorate of COCATRAM and consultant Lissette Moreno held a working meeting as part of the implementation of the communication and social media strategy to be carried out during the current year.
The meeting made it possible to review priorities, objectives, and approaches aimed at strengthening the dissemination of the organization’s activities, projects, and initiatives in the regional maritime-port sector.
In this context, the importance of consolidating a coherent, timely digital presence aligned with the sector’s current challenges was highlighted.
Likewise, strategic guidelines were discussed to optimize the use of the institutional website and social media platforms, promoting more effective and dynamic communication, with the goal of reinforcing the visibility of COCATRAM’s work in line with institutional objectives and the priorities of the 2026 programmatic agenda.
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